Why your business should accept PagoEfectivo in Peru

Expanding your business to Peru? Then you need to offer the payment methods Peruvians actually use. One of the most important is PagoEfectivo – a widely used, cash-based solution that gives unbanked and security-conscious shoppers a way to pay online without using a card. Integrating it into your checkout could significantly increase your conversion rates in Peru. Here’s how.

What is PagoEfectivo?

PagoEfectivo is a voucher-based payment method that allows customers to pay for online purchases in cash or via bank transfer. At checkout, users receive a unique payment code (CIP), which they can use to pay:

• In cash at thousands of affiliated banks and retail locations
• Through their online or mobile banking app, if they prefer digital transfers

No credit card, no sign-up, no sharing of sensitive data.

Why it matters in Peru

While e-commerce is growing rapidly in Peru, many consumers still don’t use cards. According to the World Bank, only 57% of adults in Peru have an account at a financial institution or with a mobile money provider. As a result, cash still remains a trusted way to manage money.

PagoEfectivo bridges the gap between online shopping and offline payments. It gives cash-preferring consumers a safe, familiar way to buy online—something card-only checkouts simply can’t do.

Business benefits of offering PagoEfectivo

Integrating PagoEfectivo isn’t just about adding another payment option, it’s about adapting to how Peruvians actually prefer to pay. With limited access to credit cards and a firm reliance on cash, many consumers are unable or unwilling to complete purchases using traditional methods. By offering PagoEfectivo, you position your business to meet these local preferences and remove common barriers to conversion. Here’s what that means for your growth:

1. Access to new customer segments

By offering PagoEfectivo, you cater to a large, underserved group – people without credit cards or who prefer to pay in cash or via bank transfers.

2. Local trust

Shoppers are more likely to complete a purchase when they see a local, well-known payment option. PagoEfectivo is widely recognised and trusted in Peru.

3. Reduced cart abandonment

One of the top reasons Peruvian shoppers abandon carts is the lack of preferred payment options. With PagoEfectivo, you offer a frictionless alternative.

4. Increased conversion rates

Whether you’re selling digital services or physical goods, PagoEfectivo can help improve checkout conversion, especially in mobile-first campaigns.

Learn about payment challenges in Latin America and their possible solutions. 

Who should offer PagoEfectivo?

PagoEfectivo is a smart choice for any business targeting Peruvian customers, but it’s especially valuable in industries where speed, trust, and accessibility matter most. If your business operates in one of the following sectors, offering PagoEfectivo can help you reach a broader audience and improve conversion rates:

• E-commerce stores – Let shoppers complete purchases without a card or digital wallet.
• Marketplace platforms – Support sellers and buyers who prefer local, cash-based payments.
• iGaming operators – Give players an easy and familiar way to deposit funds.
• Boosting services – Remove friction from one-time or recurring purchases.
• In-game item shops – Let gamers pay instantly for skins, gear, and upgrades even if they don’t have a bank card.

Learn more about alternative payment methods.

Integrating PagoEfectivo with Payop

Adding PagoEfectivo to your checkout is simple with Payop. Our platform enables you to integrate PagoEfectivo and over 200 other local and international payment methods through a single, unified API. That means faster time to market, no need to manage multiple providers, and full control over your payment ecosystem.

With Payop, you also get access to:

• Real-time transaction analytics to track and optimise performance
• Automatic settlements to your bank account, reducing manual effort
• Custom team access levels so your Finance or Support team can manage operations securely
• A dedicated account manager to guide your expansion and support you along the way

By choosing Payop, you’re not just enabling PagoEfectivo. You’re investing in a secure, scalable payment solution built for international merchants who want to grow in Latin America and beyond.