Freemarket and Payop join forces to transform global payment solutions for the iGaming industry & beyond

London, UK – [28.05.2025] – Freemarket, a leading provider of cross-border payment and FX solutions, is pleased to welcome Payop into its growing partner network. This new partnership will support Payop’s corporate payment flows, enabling faster, more efficient vendor and supplier payouts as the company continues its global expansion in the iGaming and digital commerce sectors.

By leveraging Freemarket’s robust infrastructure, Payop gains cost-effective access to previously hard-to-reach markets, further strengthening its position as a trusted payment service provider. The collaboration reflects both companies’ commitment to simplifying treasury operations and supporting business growth with reliable, scalable payment solutions.

“The onboarding process with Payop was seamless, and their team has been fantastic to work with,” said Andy Lyons, Head of Sales & Relationship Management at Freemarket. “We’re excited to support Payop through our expanding partner ecosystem and help them scale their operations with reliable, cost-effective corporate payment solutions. It’s a great example of how Freemarket empowers innovative platforms to reach new markets and grow globally.” 

Payop’s CEO, Anastasiia Semenkova, added: “ Payop is a high-demand client with strict service expectations. Bank transfers are a key component of our Merchant Services, and we adhere to the highest performance and reliability standards. A secure and stable API connection, a seamless payment flow, and bank transfers that do not return without clear reasons are essential to us. Additionally, we request the ability to create sub-users with varying access levels for our Finance Team.

Freemarket delivers on all fronts – with impressive technology, a diverse feature set, and a supportive team that understands our needs. Their reliable bank transfer infrastructure gives us the confidence to scale our operations globally.”

This partnership reinforces Freemarket’s mission to offer tailored cross-border payment and treasury solutions that empower businesses to expand globally with confidence. 

About Freemarket

Freemarket is a tech-enabled, relationship-led payments provider, helping businesses move money seamlessly across their network and beyond. Our platform enables businesses to trade, pay, and receive with efficiency, unlocking new opportunities for growth. 

With a trusted network of banking, NBFI and fintech providers, Freemarket provides secure, borderless payment solutions designed to help businesses scale, save, and succeed. 

FreemarketFX Limited is authorised by the Financial Conduct Authority (FCA) – Firm No.585093.
FreemarketFX Ireland Limited is authorised and regulated by the Central Bank of Ireland (Firm No. C456818).

About Payop

Payop is a global payment service provider that enables businesses to accept and send payments in over 170 countries. With access to more than 500 payment methods, including local bank transfers, e-wallets, and alternative payment options, Payop helps merchants operate seamlessly across borders. The platform is designed for industries with complex payment needs, such as iGaming, digital services, and online marketplaces, offering robust APIs, high conversion rates, and advanced security.

As part of its commitment to innovation, Payop is also developing its own Pay by Bank solution, enabling direct bank payments through open banking technology. This allows merchants to receive instant, secure payments even outside traditional banking hours, improving cash flow and customer experience.